The advantages of Blogging

Ok, let’s face it: the country is in recession and it’s going to take a while for Barack Obama to fix the mess. So what is my point? The point is this: we need to improvise and be resourceful. Considering we are all suffering victims of such unfortunate event, in some way or the other, we MUST put on our thinking caps, strap ourselves with the sword of SEO (Search Engine Optimization), and sharpen our Internet Marketing skills. …you mean you don’t have a website? We need to have a personal talk about that later; you might still be living in the Stone Age.

As I was saying; …where was I? O, ok, I remember now: Hard times, recession, marketing skills, right? Right. Your marketing inventiveness has to be premeditated, cost-effective, with high ROI (Return On Investment) and visibility in the major search engines. One of the most guaranteed and viral SEO tactics on the World Wide Web, that is often taken for granted, is a BLOG. With a healthy blogging system integrated into your website or any other external popular blogs like Word Press, Blogger.com, etc., you could be on your way to the planet of “High Ranking”.

Now if any of you reading this article doesn’t know what a blog is yet, it is O-K; because approximately 95% of business owners and common individuals as well, that has some kind of knowledge as to what a blog is, is not fully utilizing the power of it thereof, or not using it at all to increase traffic to their website. In one of its surveys, American Express estimated that only 5% of business owners with 100 employees or less own blogs.

…hmmm; Now I know why major companies like Google, Dell, Best Buy, and the other BIG fishes that and are swimming in the Ocean of Internet Marketing have a blog. You see, they have the power and the time…, well, not “they” but their employees, to maintain an interesting, informative, and informational conversation with their audience to keep them engaged.

Now, you can be like the BIG GUYS even though you’re a freelancer or own a small company, run a home business, or just for the heck of it but you got to be creative.

You might be wondering, “what in the world am I going to post on my blog?”; well, my friend, there’s a whole lot you can post. Inform your visitors, clients, customers and friends about the simplest of happenings in your life, your product, your company, or just an exciting experience at the grocery store, the electronic shop, or a web experience. There is ALWAYS something to write about. Remember, the key to this whole “Blog Thing” is “CONTENT”; content is KING.

If you are not comfortable setting up your first blog your friends at myTechieFriend.com is always more than willing to give a helping hand. If you already have a Blog, and need help maintaining it, again, myTechieFriend.com is always willing to assist.

Until we meet again in the near future, keep blogging! Oh, and by the way, be nice, and leave a comment, will ya.
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